Photography Goes to Television

Popular Photography & American PHOTO Magazines Partner With Inside Media Networks To Premier Innovative Broadcast Programming At PhotoPlus Expo
NEW YORK, NY/CARSON CITY, NV, November 1, 2006. Inside Media Networks and its official media content partners – Popular Photography & Imaging and American PHOTO Magazines along with publisher Hachette Filipacchi Media US – announce the launch of an innovative broadcasting concept at one of the industry’s most important tradeshows. “Inside Digital Photo” will launch with interviews and footage captured live at PhotoPlus Expo (PPE), November 3 – 5, 2006, the Javits Center in New York City.

Hosted by industry insider Scott Shepard – one of the most respected technical experts in the converging arena of digital, online and broadcast media - the inaugural Inside Digital Photo program will feature the best of new products, trends, and technology exhibited at PPE via select, scheduled tapings from the show floor. The content is specifically designed for broadcast distribution, and will run daily throughout the run of the expo via www.popphoto.com.

Integrated Content Delivered to Targeted Media Communication Touchpoints

Inside Digital Photo is the first and only program focused on the photography and digital imaging market that combines a broadcast radio show with the latest new media delivery formats. In-depth coverage will feature news, interviews and tips of the trade from leading experts, and more in a one-hour weekly show format.

In addition to regular segments hosted by Scott Shepard, Inside Digital Photo will feature exclusive program content from their media partners Popular Photography & Imaging and American PHOTO Magazine editors, story ideas and relevant articles, and product reviews culled from the magazines’ top stories as well as related content provided by the magazines’ publisher Hachette Filipacchi Media US via its website. Inside Digital Photo radio program will air Saturday afternoons and is available via ABC Starguide III throughout the United States. The program will also stream live worldwide on the Internet and be made available after broadcast with expanded content and exclusive video on iTunes at

www.apple.com/itunes/download/